The Samahang Basketbol ng Pilipinas (SBP) is proud to announce a new partnership with Gatorade in support of its Talent Identification and Development Program and Coaches Academy.
SBP Executive Director Erika Dy expressed her excitement about collaborating with a globally respected brand like Gatorade.” “Beyond providing essential hydration, Gatorade brings a wealth of expertise in sports science and athlete performance. This partnership allows us to tap into their knowledge and best practices, which will greatly benefit our programs and the broader basketball community.”
As part of the partnership, Gatorade will integrate hydration and performance education into both the Talent Identification and Development Program and the Coaches Academy. In addition, Gatorade will provide strategic support and resources to help enhance the reach and impact of these initiatives. The brand will also serve as the exclusive sports drink of the SBP's Grassroots Development Program.
The Talent Identification and Development Program is under the direction of Coach Norman Black and includes both boys and girls in the U16 age group. Several free camps are scheduled around the country across our different regions every year.
The Coaches Academy, led by Coach Jong Uichico, aims to equip coaches for different levels of basketball training and strategizing. The SBP also accredited the coaches under the program.
